Category: Designer’s Corner
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Canva vs Adobe Creative Cloud
While there are pros and similarities in/between both, they are not interchangeable. In short, most designers that have experience with Adobe CC can do so only after extensive time in the programs. Paired with a formal education, Creative Cloud designers often harness expertise in design principles such as composition, color theory, logo creation, file differences,…
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4 Quick Tips to Better Marketing
Marketing is a term that umbrellas many components. Anytime you promote your business, albeit word of mouth, social media, print or multi-channel campaigns, you are marketing. Overthinking (or under thinking) your marketing efforts can leave you chasing rabbit trails.
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The Creative Paradigm
Creatives are wired a bit differently. We may have grown up hearing others praise our natural talent as though it was the fast ticket to an instant business. We’re looked upon with a tinge of envy as though our ability to create is an indication of self worth, but we don’t feel like creativity is…
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It’s Time: Prepare Your 2025 Marketing Calendar
How often and how effectively you connect with your audience plays a huge role in your success. While marketing can sometimes feel like trial and error, it’s essential to have a clear, intentional strategy. Your marketing calendar can start simple and grow over time. There is no reason to overcomplicate it. The nature of marketing…
The Popwell Collection 